http://articleadvocates.com/articleadvocates/Display.cfm/4391 Austin entrepreneur, Richard Trocino had a great product idea. And, like thousands of other innovative inventors with a new product concept, bringing that idea into a marketplace dominated by long established brands with deep links and dominance in the retail outlets is challenging. In these days of mega corporations and Walmarts, VCs and small business defined by the government in the land of opportunity, one entrepreneur with a grand idea or product may be considered by any... Sun, 24 May 2009 02:30:37 PST en-us http://articleadvocates.com/articleadvocates/Display.cfm/4391 http://articleadvocates.com/articleadvocates/Display.cfm/4391 Sun, 24 May 2009 02:30:37 PST If you are having trouble raising capital, you either are not in the right space or your don't understand The Language of Capital. When you know where to find the investors (not venture capital people who want 60-70% of your business) and you know the language of capital, you can raise all the capital you need. http://articleadvocates.com/articleadvocates/Display.cfm/15 http://articleadvocates.com/articleadvocates/Display.cfm/15 Thu, 18 Mar 2010 05:15:40 PST We have noted over the years that AOL has been using nasty tactics like forcing downloads to users with slow machines on start up (1990's and beyond) without asking the user before engaging the download. This particularly ugly technique would lock up a user's computer many minutes or even lock up the computer before the user could spend a minute checking email. It is too late for AOL to change its ways, so let's just document its bad behavior and hope this juggernaut will mend its ways! http://articleadvocates.com/articleadvocates/Display.cfm/23 http://articleadvocates.com/articleadvocates/Display.cfm/23 Thu, 12 Nov 2009 03:41:00 PST When someone says Identity Theft, most often the first thing people think of is credit cards and bank statements. http://articleadvocates.com/articleadvocates/Display.cfm/32 http://articleadvocates.com/articleadvocates/Display.cfm/32 Mon, 11 Feb 2008 06:38:55 PST The Power of Attitude Our lives are not determined by what happens to us, but how we react to what happens; not by what life brings to us, but by the attitude we bring to life. A positive attitude causes a chain reaction of of positive thoughts, events, and outcomes. It is a catalyst.... a spark that creates extraordinary results. http://articleadvocates.com/articleadvocates/Display.cfm/47 http://articleadvocates.com/articleadvocates/Display.cfm/47 Thu, 24 Dec 2009 08:33:56 PST You’re an Entrepreneur? Do you have a level of passion and commitment that others don’t? Are you apt to break the rules that are blocking you from getting things done? You want to build something great, have a fulfilling career, and not be required to sacrifice yourself on the alter of success? http://articleadvocates.com/articleadvocates/Display.cfm/48 http://articleadvocates.com/articleadvocates/Display.cfm/48 Fri, 08 Jan 2010 06:18:40 PST Google #1 Positioning for $9.95 a month http://articleadvocates.com/articleadvocates/Display.cfm/67 http://articleadvocates.com/articleadvocates/Display.cfm/67 Thu, 24 Jan 2008 08:11:47 PST The traditional service economy is changing into an experience economy around the world. People don't want to just receive good service, they are looking to experience it. It's hard at first to understand the difference between receiving and experiencing good service, but if you think in terms of some engaging service you currently enjoy and the difference between that and buying self-service gas for your car, you will have your first clue. http://articleadvocates.com/articleadvocates/Display.cfm/90 http://articleadvocates.com/articleadvocates/Display.cfm/90 Thu, 10 Dec 2009 12:33:27 PST Every year BILLIONS of dollars are spent by online and offline businesses to develop winning marketing communications. The overwhelming majority of these communications are trashed, never generating a penny in income for the organizations that use them. We ALL want to avoid that futile fate. So we invited one of the world's top marketers to answer the trillion-dollar question: how can you consistently create marketing communications of every kind that deliver the profitable results you want? http://articleadvocates.com/articleadvocates/Display.cfm/107 http://articleadvocates.com/articleadvocates/Display.cfm/107 Fri, 26 Jun 2009 09:59:37 PST Customer relationships are the lifeblood of every good company. Relationships between a company and their customers are vital to continued, sustained growth, and stability. Loyal relationships make for a strong bottom line. So, why do so few companies focus on customer relationship marketing? The most frequent answer is lack of understanding of the potential profits in keeping existing customers happy versus constantly acquiring new ones. http://articleadvocates.com/articleadvocates/Display.cfm/134 http://articleadvocates.com/articleadvocates/Display.cfm/134 Wed, 09 Apr 2008 04:48:27 PST In the course of building your business, there are times where you may not actually be sure of what next steps to take or even what questions to ask. I help entrepreneurs with business development and small business funding support and coaching and these are the very questions I hear from clients during our first meeting. http://articleadvocates.com/articleadvocates/Display.cfm/145 http://articleadvocates.com/articleadvocates/Display.cfm/145 Mon, 04 Jan 2010 04:16:45 PST